AURACUE 245 Makes a Powerful Debut at Expo-Scène Montréal

Claude Viens
2 days ago
2 min read

When you launch a brand-new lighting console in front of Canada’s most experienced designers, programmers, rental houses, and technical directors, you quickly find out whether you’ve got something special.

At Expo-Scène Montréal 2026, the answer was loud and clear:

The AURACUE 245 is exactly what the Canadian market has been waiting for.

Presented by DataVisual Marketing Inc.

The Canadian launch took place at the booth of DataVisual Marketing Inc., the official and exclusive Canadian distributor of AURACUE products.

As one of Canada’s most respected distributors of professional AV and entertainment technology, DataVisual provided the ideal platform to introduce the AURACUE 245 to consultants, production companies, venues, houses of worship, and end users from across the country.

The response was immediate and overwhelmingly positive.

A Remarkable First Showing

Presented for the first time in Canada at Expo-Scène in Montréal, the AURACUE 245 generated exceptional interest from professionals across every sector of the entertainment and integration industry.

From the moment the console powered up, visitors were drawn to its impressive hardware, intuitive workflow, and highly competitive price point. Throughout the show, the booth remained busy with lighting professionals eager to get their hands on the console and explore its capabilities firsthand.

The response exceeded expectations.

Multiple in-depth demonstrations were booked following the event
First sales were recorded during and immediately after the show
Interest came from venues, churches, rental houses, integrators, and freelance board operators
Several organizations began evaluating the console as a serious alternative to much more expensive platforms

Built for the Real World

The AURACUE 245 was designed around a simple but powerful idea:

Maximum creative control. Minimum friction.

This is a console built for the realities of modern production—where programming time is often limited, budgets are tight, and operators need results quickly.

As we like to say:

Built for the gig you didn’t have time to prep.

That message resonated strongly with attendees.

Many operators commented on how quickly they were able to understand the interface and begin programming. The learning curve proved surprisingly short, even for users coming from established platforms.

Shipping Begins June 1, 2026

Following the success of the Expo-Scène launch, the first AURACUE 245 units will begin shipping from Ottawa starting June 1, 2026.

This ensures Canadian customers receive:

Local inventory
Fast delivery
Personalized support
Training and onboarding resources

The Beginning of Something Exciting

Launching a new console in a mature market is never easy.

But the response at Expo-Scène confirmed what many suspected the moment they touched the desk:

AURACUE 245 is more than a compelling new option—it represents a fundamentally different approach to lighting control.

Powerful, intuitive, affordable, and built for the realities of show production, it gives programmers exactly what they need when time is short and expectations are high.

Or, as operators put it best:

No time? Perfect.